Branding Yourself or Company

You’re a brand. I don’t want to argue over that, I’m just going to state it as a fact. Your reputation is no different then a corporate brand’s reputation. Reputations can be tarnished, beat up, or soar to heights unimaginable just by word-of-mouth. What you do in the process of branding yourself makes all the difference, so start thinking about it, your brand I mean.

Sunday, February 8, 2015

DIARY: PART 2: IS VICTORIA'S SECRET TOO SEXY FOR THEIR OWN GOOD?

Does Sex Sell?

ORIGINAL ARTICLE: IS VICTORIA'S SECRET TOO SEXY FOR THEIR OWN GOOD?

"We've so much gotten off our heritage ... too sexy, and we use the word sexy a lot and really have forgotten the ultra feminine," said Sharen Turney, Victoria's Secret's chief executive, in a call with industry analysts. -- ABC NEWS

We all have heard the term: "Sex Sells." It's true that sex garners attention, but does it sell? Some would say no. That in many cases it just gives women a bad name or makes a brand look bad. Others might say, "Who doesn't like looking at 'attractive' people, and what does it mean to be attractive?" In this article let's explore the idea of beauty, how it relates to society, international standards, and build a baseline for a deeper conversation. For the purposes of this article let's set aside any discussion of weight as a factor, plenty of other authors have beat this topic into the ground, and it would too easy to lose focus on the deeper discussion points.

We tend to Clammer toward our own preferences for attraction: well-groomed, healthy, and or well-dressed people. A Clammer is a marine crustacean that burrows into the depths, which is also how we got the term clammer, or to dig. So let's dig into this topic, shall we?