DesaraeV

Showing posts with label Biz: Strategy. Show all posts
Showing posts with label Biz: Strategy. Show all posts

Thursday, May 18, 2017

Think Accessibility: Personalize Your Site to Send the Right Message to Visitors with 5 Easy Tips

57 Million Americans have a disability (Internet Accessibility, 2017), and 54% of American adults with a disability use the web 
(Pew Internet Project).


1. Great Design NEEDS Great Code

A great design can make users ooh and ahh, if they can access it. Check out Google Web Standards or W3schools.org for tips on how to write good clean code.

Sunday, May 10, 2015

Words Hold the Means to Meaning

Content on the Web

There is a plethora of writing that has come with the objectivity of internet blogs, sharing and social networks. A plethora of writing and not all of it is good writing. We, as writers and bloggers, have forgotten the importance of well thought out storytelling. Storytelling is more than just writing to get out a point, it is the process of giving true meaning and depth to what we have to say. It has become cliche to say “content is king on the internet” that is not to say that it isn’t true, it’s very true but that also makes it the catalyst for quickly drawn stories that often lack thought or provocation. I’m also not trying to imply that I’m not guilty of the same crimes I’m accusing the rest of the internet, I too am guilty of this verdict. Hook, line and sinker.

Tuesday, March 24, 2015

Personal Branding

Branding Yourself or Company

You’re a brand. I don’t want to argue over that, I’m just going to state it as a fact. Your reputation is no different then a corporate brand’s reputation. Reputations can be tarnished, beat up, or soar to heights unimaginable just by word-of-mouth. What you do in the process of branding yourself makes all the difference, so start thinking about it, your brand I mean.

Personal Branding

Being Your Own Brand

You're a brand. I don't want to argue over that, I'm just going to state it as a fact. Your reputation is no different then a corporate brand's reputation. Reputations can be tarnished, beat up, or soar to heights unimaginable just by word-of-mouth. What you do in the process of branding yourself makes all the difference, so start thinking about it, your brand I mean.

Wednesday, March 11, 2015

Business Diary: Experience Summary of DesaraeV

Diary

Senior Web Developer specializing in user experience (UX) and user interface (UI) design. Desarae is responsible for solving complex design and development problems while connecting clients’ to their target audience. It is her job to oversee design, development, and strategic direction for projects or campaigns. She has over 14 years of marketing and brand promotion experience; and 10+ years of design and development experience working for clients like Best Buy, Lawry's, P.B.Loco, Premier Mounts, Proctor and Gamble, National Geographic, 3M, Disney, Vogue, The Occasions Group, and Express Handymen.
A graduate of Iowa State University with a major in Art and Design and a minor in Military Science, Desarae's greatest asset is her enthusiasm to work and a love for working with advertising, design, new media and affiliates with a broad range of media, marketing, design and selling experience that has given her the opportunity to wear many hats, while developing presentation and collaborative skills.

Sunday, February 8, 2015

DIARY: PART 2: IS VICTORIA'S SECRET TOO SEXY FOR THEIR OWN GOOD?

Does Sex Sell?

ORIGINAL ARTICLE: IS VICTORIA'S SECRET TOO SEXY FOR THEIR OWN GOOD?

"We've so much gotten off our heritage ... too sexy, and we use the word sexy a lot and really have forgotten the ultra feminine," said Sharen Turney, Victoria's Secret's chief executive, in a call with industry analysts. -- ABC NEWS

We all have heard the term: "Sex Sells."  It's true that sex garners attention, but does it sell? Some would say no. That in many cases it just gives women a bad name or makes a brand look bad. Others might say, "Who doesn't like looking at 'attractive' people, and what does it mean to be attractive?" In this article let's explore the idea of beauty, how it relates to society, international standards, and build a baseline for a deeper conversation. For the purposes of this article let's set aside any discussion of weight as a factor, plenty of other authors have beat this topic into the ground, and it would too easy to lose focus on the deeper discussion points.

We tend to Clammer toward our own preferences for attraction: well-groomed, healthy, and or well-dressed people. A Clammer is a marine crustacean that burrows into the depths, which is also how we got the term clammer, or to dig. So let's dig into this topic, shall we?

Sunday, January 25, 2015

Business Tips: Tips for setting up a new website

tip for setting up a website
Have you looked up which words would get you the best ranking? SEOmoz is a great tool but I would also recommend trying Google Adwords. Yes, that is the tool for paid ranking but you can also use it to cross reference your target audience to determine what keywords people are searching for. You do not have to pay for an add to use their keyword tool